Comments on: Why, it’s the day you get a cudgeling to remember http://blog.davidprecht.com/archives/180 Fri, 17 Jun 2011 07:23:15 +0000 hourly 1 http://wordpress.org/?v=3.1.2 By: Brian D http://blog.davidprecht.com/archives/180/comment-page-1#comment-262 Brian D Tue, 21 Jul 2009 14:27:08 +0000 http://blog.davidprecht.com/?p=180#comment-262 know your audience and speak to them. With LA network-types, I imagine it will be something like: here's the audience you're looking for based on Nielsen's customer segmentation (gender, age, income, yadda yadda), here's how this incredible new show that I've written will capture that audience by the millions and create a marketing empire (or nightmare, depending on your perspective), thus drawing you hundreds of millions in advertising revenue from these Fortune 500 advertisers who will be begging to advertise on this show, and on this shows awesome website where you can download the new iPhone app for the show, and on the new line of Hasbro toys that we've got lined up along with the collectible cards, ironic catch-phrase t-shirts, McDonalds happy meal promotion, and additional barftasticness... Also, for some reason (and you probably already know this), TV shows tend to have a crowd instinct thinking that if one network had success with one concept, everyone else will only find success through that same concept (ie. reality tv, american idol, crime-drama, hospital-drama, etc.) so after you have purchased that shiny new pair of solid brass tacks (to put it tactfully... pun intended), have some fun with rejection by tossing out some truly unique ideas that nobody else is already bandying about. good luck! (or as we say in Japanese: Gambatte!) know your audience and speak to them. With LA network-types, I imagine it will be something like: here’s the audience you’re looking for based on Nielsen’s customer segmentation (gender, age, income, yadda yadda), here’s how this incredible new show that I’ve written will capture that audience by the millions and create a marketing empire (or nightmare, depending on your perspective), thus drawing you hundreds of millions in advertising revenue from these Fortune 500 advertisers who will be begging to advertise on this show, and on this shows awesome website where you can download the new iPhone app for the show, and on the new line of Hasbro toys that we’ve got lined up along with the collectible cards, ironic catch-phrase t-shirts, McDonalds happy meal promotion, and additional barftasticness…

Also, for some reason (and you probably already know this), TV shows tend to have a crowd instinct thinking that if one network had success with one concept, everyone else will only find success through that same concept (ie. reality tv, american idol, crime-drama, hospital-drama, etc.) so after you have purchased that shiny new pair of solid brass tacks (to put it tactfully… pun intended), have some fun with rejection by tossing out some truly unique ideas that nobody else is already bandying about.

good luck! (or as we say in Japanese: Gambatte!)

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